Automation for media operations

Build media workflows that run where your files live.

Relay watches for the work, reads every file that arrives, and carries what it finds through naming, sorting, and delivery — start to finish, without anyone babysitting it.

WATCHREADMAPMOVEDELIVER

How it works

Set it up once.
Stop thinking about it.

The repetitive work in a facility is the same three moves over and over: notice that something arrived, work out what it is, put it where it goes. Relay does all three.

01

It starts on its own

A file lands, a clock ticks, another system calls, or someone presses go. Relay is already watching.

02

It knows what it is holding

Relay reads each file and carries what it learns into every step that follows.

03

It finishes the job

Files get named, sorted, delivered, and handed off — then the whole run is there to review.

What it does

If you do it by hand today,
Relay can do it tonight.

Every step below is something you drop into a workflow and connect. Combine them however the job demands — there is no separate tier and nothing held back.

Start

Every way work arrives

  • Let any system start a workflow over the web
  • Give every endpoint its own key, so only the caller you trust can fire it
  • Watch a folder and act the moment a file settles
  • Run on a schedule, down to the minute
  • Start a run by hand when you need to

Understand

Read the file, then decide

  • Pull the name, size, dates, and kind of every file
  • Feed those values into every step downstream
  • Branch on a filename, a size, a date, or any value
  • Send the exceptions somewhere else entirely

Act

Move it wherever it belongs

  • Copy, move, rename, and clean up files
  • Push finished work to cloud storage
  • Pull assets back down when you need them
  • Deliver to partners and other facilities
  • Notify any system that speaks over the web
  • Run the tools your team already relies on

Account

Nothing happens silently

  • Route failures down their own path on purpose
  • Read the outcome of every individual step
  • Watch runs as they happen
  • Go back through the history whenever it matters

Works with your MAM

Iconik adds the job.
Your gear does the work.

Your catalog lives in the cloud. Your media does not. When something happens in Iconik, Relay picks up the job, does the work on your own hardware, and records the result back in Iconik.

01

Iconik adds the job to the queue

Someone picks an action in Iconik, or a rule fires on its own. Iconik adds the job to Relay's work queue.

02

Relay picks it up securely

Relay picks up the work on your network without opening your network to the outside world.

03

The work happens on your gear

Files move on your storage at your network's speed. Nothing round-trips to the cloud to get processed.

04

Iconik gets the answer back

Relay writes the result straight back into Iconik — updated fields, new locations, the outcome of the job.

Metadata mapping

Every file already knows where it belongs.

Relay reads what each file is carrying and puts those values to work immediately — the name of the folder it lands in, the name it gets renamed to, the destination it is delivered to. Naming conventions enforce themselves, and the spreadsheet someone was maintaining to keep it all straight stops being necessary.

Operations

When someone asks what happened, you have the answer.

Setting a workflow up is a one-afternoon job. Living with it is the rest of the year. Relay keeps every run, every step, and every failure in plain view, so a question takes a minute instead of a morning.

  • 01 See what is running right now
  • 02 Open any step and read exactly what it did
  • 03 Look back across a day, a week, or a month

LIVE OPERATIONS

Run history

104 RUNS / 24H
WorkflowStartedDurationStatus
Camera originals ingest08:42:1601:48Succeeded
Proxy delivery08:40:0200:31Succeeded
Partner handoff08:37:5500:09Failed
Nightly archive sync08:30:0012:14Running
99 succeeded 3 need attention 2 running

Bring us the workflow

Your files already know where the process slows down.

Show us the handoffs, the watch folders, and the checks someone does by hand. We will map where Relay fits.

Start a workflow review